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Import your catalog
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Digital merchandising made easy with AI
Create buying experiences that are both hyper-personalized and differentiated.
Lift sales performance by staging products and promotions in alignment with your merchandising strategy.
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A single AI-powered digital merchandising platform to drive your e-commerce business
Sensefuel collects product and user data that feeds its AI, helping emerchandisers save time and perform in every part of their e-commerce. All this in complete autonomy, without the need for IT.
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We ran an A/B test that proved the Sensefuel's capacity to perform. Sensefuel is really easy for emerchandisers to use and complete navigation, higlight sales promotions and products selections. It also comes with strong analytics to understand what's happening on search and emerchandising.
Emerchandising Manager
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Compatible with your e-commerce ecosystem
Magento, Salesforce, SAP Hybris, PrestaShop, and Shopify.
No matter what platform or custom solution you use, Sensefuel offers a Rest API that allows easy integration with all languages and technologies.
Increase your conversions with hyper-personalization
Our platform hyper-personalizes every step of the buying journey in real time, using every possible signal, to deliver a unique experience to each customer and increase your conversions.
Manage your e-merchandising strategy
Whether you're looking to maximize margins, promote certain brands or destock, Sensefuel gives you the power to easily influence rankings and results
By applying boost, buries on rankings, highlights promotions and brands, make cross-selling, up-selling or similarity recommendations, you can optimize the display of products according to your business objectives.
Optimize product search and recommendations
Sensefuel’s platform is specifically designed for the needs of ecommerce teams and leverages purpose-built AI technology that is designed to help sell better online.
- Based on their "digital body language," shoppers benefit from a hyper-personalized and relevant shopping journey tailored to their context.
- E-merchandisers on the other hand can rely on its ability to learn what converts best, and adjust to trends and changes to availability, assortment and merchandising without having to intervene.
AI that automatically ensures relevance
No need to set up manual, redundant rules; just adjust your settings the first time, then let the AI learn your customers' behavior and adjust itself over time.
Analyze your visitors' behavior
Designed for e-merchandising and e-commerce teams, Sensefuel's dashboards allow you to better understand customer behavior and to identify trends and opportunities on your e-commerce site.
Watch the video to learn more about our solution
More than 100 e-commerce businesses across Europe rely on Sensefuel
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Deploy your digital merchandising platform in no time
Whatever the size of your team, it’s easy to get started and get results, fast. Sensefuel works out of the box with minimum configuration and no need for an IT project.
Insert the Sensefuel tag
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Start seeing the results
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Contact us!
If you'd like a demonstration of the platform, access to APis documentation or the conditions of our partner program, please use the attached form!
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Your questions about Sensefuel
- What is emerchandising ?
E-merchandising brings together all the techniques aimed at optimizing the promotion, organization, and presentation of products on an e-commerce site (search engine, category pages, recommendations). Just like merchandising in a physical store, its goal is to guide visitors, make the product offerings appealing, and maximize the retailer’s sales and profit margins.
- What are the benefits of e-merchandising ?
Effective merchandising helps to:
Increase sales and revenue by highlighting best-selling or strategic products.
Improve the user experience through smoother, clearer, and more engaging navigation.
Optimize inventory management by accelerating product turnover or facilitating clearance sales.
Increase the average cart value and revenue per visitor (RPV) by promoting complementary products or those with higher added value.
- How does Sensefuel's e-merchandising solution improve the performance of an e-commerce site ?
Sensefuel combines the power of AI with the flexibility of commercial management. The solution automates product scheduling based on product appeal and buyer intent in real time, while allowing e-commerce teams to easily incorporate their strategic priorities (promotions, new arrivals, margins, etc.). The result: higher conversion rates and maximum product exposure.
- Can I feature certain products or brands on my e-commerce site?
Yes, very easily. From the Sensefuel admin console, you can create priority exposure rules (boosts) with just a few clicks to promote specific brands, drive sales campaigns (sales, Black Friday), highlight high-margin products, or speed up the clearance of certain inventory items.
- Do we need to create merchandising rules manually ?
No, it’s not necessary on a day-to-day basis. Sensefuel’s AI handles most of the work by self-adjusting and learning what converts best. Manual intervention is reserved for purely strategic decisions (campaign launches, brand sponsorships, limited-time promotions), which frees your teams from low-value-added, repetitive, and time-consuming tasks.
- How can you optimize category pages using AI ?
Using the E-commerce Browsing module, the AI dynamically reorganizes the product sorting on each category page. Instead of displaying a static, one-size-fits-all layout, it cross-references the site’s business objectives (sales, inventory, margins) with the visitor’s detected preferences to display the most relevant selection of products at the right time.
- Can business teams manage e-merchandising without IT ?
Absolutely. The Sensefuel dashboard was specifically designed for e-commerce teams and e-merchandisers. Intuitive and user-friendly, it allows users to adjust business rules, promote sales campaigns, or modify product placement without any technical expertise and without involving the IT teams.
- How does AI simplify merchandising on a day-to-day basis ?
AI takes over time-consuming configuration tasks: managing synonyms, hiding out-of-stock products, adjusting sorting based on seasonal trends, and customizing displays. Your e-merchandisers no longer have to manually manage hundreds of complex rules and can focus on high-value-added sales initiatives.
- How can we balance an e-merchandising strategy with personalized results ?
This is the key strength of Sensefuel technology. The AI takes your overall business rules into account (e.g., highlighting new products from Brand X) and tailors the display based on each shopper’s intent and real-time behavior. You retain commercial control while offering maximum relevance to each customer.
- Can AI automatically adjust merchandising based on product performance ?
Yes. The AI continuously analyzes the click-through, add-to-cart, and conversion rates for each product. If a product suddenly gains popularity or converts particularly well, the algorithm increases its visibility. Conversely, a product that isn't converting or is out of stock will have its placement automatically adjusted.